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Ninela is an interdisciplinary designer and researcher, who specialises in working with new and emerging technologies to develop practical applications for design, enterprise, innovation and education.

Ninela heads the Inclusive Design for Business Impact area at The Helen Hamlyn Centre for Design, looking at how the methods, tools and processes of Inclusive Design, Design Thinking and Creative Leadership can directly impact and transform business and industry.

Ninela joined the Royal College of Art in January 2018 as an LDoc Post-Doctoral Creative Economy Engagement Research Fellow, working alongside HHCD Director Rama Gheerawo to grow the evidence-base and delivery of the home-grown Creative Leadership research. This research brings together design and neuroscience to further knowledge and practical applications in areas of personal and organisational transformation, as well as thought leadership projects that wholistically address technological, environmental and personal needs and aspirations.

Ninela holds a Masters in Fashion Futures and a PhD in Design Research from Kingston School of Art, where she worked with diverse collaborators and participant groups to advance engagement with novel and challenging concepts intersecting materials and sensory experience.